ParlExperts is a full-service, process-driven language service provider led by linguists.

CULTURAL CONSULTING

Sensitivity to the culture of the target audience is as important as an accurate translation.

Not all ideas, concepts, and approaches work equally well between diverse cultures. To help our clients bridge the cultural gap, ParlExperts partners with expert consultants specializing in cross-cultural engagement and blended learning strategies for multicultural audiences.

 

These specialized services include:

  • Analysis and understanding of the cultural relevance of your content in other cultures and languages
  • Adaptation of existing materials for use across cultures, in both language and presentation
  • Development and design of culturally sensitive concepts
  • Support for global sales & marketing  
  • Transcreation, the process of taking a concept in one language and completely recreating it in another language to resonate with the intended audience

 

Our cultural consultants are experts at judging the significance of images, colors, and other creative elements to viewers across cultures worldwide. Whether your focus is on global market expansion, or a target group in a specific country, ParlExperts will partner with you to remove the cultural barriers from your message.

COPYRIGHT © 2015-2018 PARLEXPERTS ALL RIGHTS RESERVED | ParlExperts is a trademark of Magnum Group, Inc.